geschrieben von PAJ
am 15. April 2020 - 9:46

It’s Easter 2020, we are in the middle of a global pandemic, locked down at home in self isolation and the world is in utter chaos. In other news my first Magento 1 migration is complete and taking orders!

At the start of the year I still had an awful lot of work to do but was confident with more time to dedicate to the migration we would go live in February. As always things take a lot longer than planned. We spent a lot of time working on new product images and getting product and category presentation right. These are important aspects of your migration plan, never forget that as a merchant you must sell products, the most up to date, optimised, speedy and technically brilliant Magento 2 store is worth nothing if no one wants to buy your products!

I also spent a lot of time testing my go live plan.  This is where my docker development infrastructure really helped as copying over backups of my dev docker containers and data to another virtual server and…

geschrieben von gkesten
am 14. April 2020 - 17:27

Today we’re announcing that Product Recommendations powered by Adobe Sensei – our artificial intelligence and machine learning technology – is now available to Magento Commerce merchants globally.

geschrieben von Tea Pisac Benes
am 14. April 2020 - 14:20

Are you looking for ways to optimize your Google Shopping campaigns for a holiday season? Or do you have some non-niche related sale that has been happening only on your site, and you want to make the best of it? If your campaigns have been using some of the smart bidding strategies like Target ROAS...

The post Target ROAS & Google Shopping – Optimizing Campaigns for the Sale Season appeared first on Inchoo.

geschrieben von Slava Kravchuk
am 13. April 2020 - 15:02

Proximity has always been at a core of our Atwix culture. Of course, we’re a digital business and we build digital experiences for our clients worldwide, so we always focused on that digital kind of proximity – working very closely with our clients, partners and community, being available and approachable.

However, you can’t take the physical aspect of proximity out of the equation. The COVID-19 crisis is just another reminder about that. It is something that is deeply rooted in us, human beings, and helps us better understand and influence each other. 

It is precisely for that reason each year I was spending weeks, if not months, traveling to the US, visiting clients and attending events. I knew it was a question of when, not if, we would plant a permanent flag in the US, where many of our merchants operate. Ultimately, it came down to timing and meeting the right person to help me and our leadership team launch Atwix forward. 

Over the…

geschrieben von
am 13. April 2020 - 14:52
Don’t Make them Tell you Thrice:

Here’s an API design pattern that drives me a little nuts. If you’re using the Apollo GraphQL client to make a data fetching query, your code looks like this. client.query({ query: gql`query { … your query here …}` } However, if you’re using the apollo client to make a graphql mutation query, your code looks like this // while I’m here can I gripe about the rise in popularity of the // word “mutate” to mean “changes the value” client.mutate({ mutation: gql`mutation { … your query here …}` } As a client developer who wants to make a graphql query, […]

geschrieben von
am 13. April 2020 - 6:00
Here’s an API design pattern that drives me a little nuts. If you’re using the Apollo GraphQL client to make a data fetching query, your code looks like this. client.query({ query: gql`query { ... your query here ...}` } However, if you’re using the apollo client to make a graphql mutation query, your code looks like this // while I'm here can I gripe about the rise in popularity of the // word "mutate" to mean "changes the value" client.mutate({ mutation: gql`mutation { ... your query here ...}` } As a client developer who wants to make a graphql query, […]
geschrieben von gkesten
am 9. April 2020 - 19:17

Making the Magento 1 to Magento 2 migration will give you access to multiple great features and enhancements — better performance, advanced SEO, improved checkout, strong security, and marketing automation. In this article, we provide recommendations on how to make a smooth Magento 2 migration. Read more.

geschrieben von
am 9. April 2020 - 14:38
Ultimate Module Creator with C.R.U.D. Scaffolding:

I reviewed the original Magento Ultimate Module Creator almost — six?! — years ago. Its creator, Marius Strajeru, just announced a new project that we’ll call Ultimate Modules Creator for C.R.U.D. This looks like it’s a Magento module (Umc_Crud) that provides a set of base classes and interfaces with a standard, opinionated way of building Magento’s data modules. These are the modules that allow you to edit objects (i.e. your data) via admin UI forms. Marius also wrote a sample module that shows how you might use these base classes and interfaces. If we take a look at one of […]

geschrieben von Aron Stanic
am 9. April 2020 - 14:31

With the majority of small businesses being forced to shut down their operations globally as a result of COVID-19 pandemic, retail sales across many industries have plummeted. Offline2On initiative, gathering over 1000 eCommerce professionals from all areas of the ecosystem (software solutions, agencies, developers, marketers, service providers) was started in a matter of days to...

The post Offline2On – eCommerce community offering a lifeline to small businesses worldwide appeared first on Inchoo.

geschrieben von
am 6. April 2020 - 17:51
I reviewed the original Magento Ultimate Module Creator almost — six?! — years ago. Its creator, Marius Strajeru, just announced a new project that we’ll call Ultimate Modules Creator for C.R.U.D. This looks like it’s a Magento module (Umc_Crud) that provides a set of base classes and interfaces with a standard, opinionated way of building Magento’s data modules. These are the modules that allow you to edit objects (i.e. your data) via admin UI forms. Marius also wrote a sample module that shows how you might use these base classes and interfaces. If we take a look at one of […]
geschrieben von gkesten
am 6. April 2020 - 16:21

Magento and Marketo partners are expanding their expertise to drive continued success for customers. Read more.

geschrieben von Slava Kravchuk
am 3. April 2020 - 12:48

Empty city streets, padlocks set firmly over metal bars. Covered windows at shops and cafes that were until very recently buzzing with patrons just a couple of weeks ago. Now they’re all deserted. No, this is not a zombie apocalypse movie scene…it is a dark moment in time but it is also our new reality…at least for the next couple of weeks if not months.

COVID-19 is analogous to what Nassim Taleb referred to as the Black Swan. As any Black Swan, it is suddenly and intensely changing our daily lives and the world around us. Early signs already show colossal market impacts, the world over. Germany currently projects a major drop in their GDP, by as much as 5.4% due to COVID-19 and the US Federal Reserve forecasts unemployment…

geschrieben von Christoph Bauer
am 3. April 2020 - 11:00

Der Coronavirus hat Deutschland und die Welt fest im Griff und Arbeits- und Wirtschaftswelt innerhalb weniger Wochen auf den Kopf gedreht.

Der Beitrag E-Commerce als Krisengewinner – Kaufen wir jetzt nur noch online? erschien zuerst auf…

geschrieben von Robin Strathdee
am 2. April 2020 - 18:35

How eCommerce Companies Should Change Their Communication During the COVID-19 Crisis

The COVID-19 pandemic has turned the eCommerce world upside-down. Many companies are either struggling with the reality of closing their warehouses and scaling back business, or struggling to keep up with skyrocketing demand while complying with ever-changing regulations. During this situation, we are happy to serve as a resource for eCommerce businesses, helping them thrive even in the face of uncertainty. 

While we know that all of this may seem overwhelming, and it may be tempting to just press pause on your development and marketing progress, we encourage you not to just maintain the status quo – or worse, halt your communication efforts. Instead, take this time to focus on really…

geschrieben von Tanita Geiger
am 2. April 2020 - 11:18

Unser Kunde im B2B-Bereich

Medical Highlights Germany betreibt nicht nur als Händler einen Online-Shop, sondern ist auch selbst Hersteller medizinischer Instrumente. Diese werden über den Shop exklusiv an B2B-Kunden verkauft. Zu diesen gehören beispielsweise Arztpraxen, Kliniken, Universitäten und der medizinische Fachhandel. 

Kooperation seit über sieben Jahren

In dieser Zeit ist viel passiert, gemeinsam mit dem Team von Medical Highlights Germany haben wir einige Projekte umgesetzt. Eine Anbindung zum ERP-System zählt ebenso dazu wie die technische Basis für branchenspezifische Newsletter.

Unabhängig von den Inhalten der Projekte ist bei einer für den schnelllebigen E-Commerce so ungewöhnlich langen Zusammenarbeit klar: Ohne ein vertrauensvolles, ehrliches Verhältnis zu unseren Kunden wäre das nicht…

geschrieben von gkesten
am 1. April 2020 - 16:42

Everyone in business is navigating uncertain times and trying to find ways to quickly adapt to the new reality, said Aseem Chandra, SVP, strategic marketing for Adobe Experience Cloud, during his keynote as part of the all-digital, on-demand Adobe Summit.

geschrieben von gkesten
am 1. April 2020 - 2:30

As COVID-19 changes everything about life and work, digital commerce is becoming the only way business can be done for thousands of companies around the world.

geschrieben von Ashlee Colliver
am 31. März 2020 - 23:04

Five Realities that eCommerce Businesses Must Adapt to During the COVID-19 Crisis.

During this time of uncertainty, we are seeing major shifts in the buying habits of consumers, especially online. Some of our clients’ sales are soaring right now, while others have taken a major hit.

While we can’t predict what the months ahead will bring, or even tomorrow, there are things businesses can do now to help guard against potential declines and build future success. This isn’t business as usual, and your messaging and marketing tactics shouldn’t be either. 

Our team is proactively strategizing with each of our clients to help them weather this season well. We want to share more about our approach to marketing strategy at this time and offer some tactics that we believe can be helpful for other…

geschrieben von
am 31. März 2020 - 14:41
Open Source Magento 2 Security Checklist:

A free-and-open-source (BSD 3 Clause) security checklist for anyone running (or with a vendor who’s running) a Magento 2 system themselves. Provided by security stalwart Talesh Seeparsan, who you should talk-to-slash-hire if you need any computer security work done (Magento or otherwise). The list is pretty bonkers. Seeing everything you and your vendor probably aren’t doing is eye opening, even if you’re a security conscious sort of person. It’s a heck of a time to be running software with text fields that people type their credit card numbers into.

geschrieben von
am 31. März 2020 - 6:00
A free-and-open-source (BSD 3 Clause) security checklist for anyone running (or with a vendor who’s running) a Magento 2 system themselves. Provided by security stalwart Talesh Seeparsan, who you should talk-to-slash-hire if you need any computer security work done (Magento or otherwise). The list is pretty bonkers. Seeing everything you and your vendor probably aren’t doing is eye opening, even if you’re a security conscious sort of person. It’s a heck of a time to be running software with text fields that people type their credit card numbers into.